Comments on: Using Search Volume To Select A Domain Name

By: NewMoon.com Traffic Growing As Twilight New Moon Nears Release | Domaining Manual

Mon, 16 Nov 2009 07:24:56 +0000

[...] Using Search Volume To Select A Domain Name [...]

By: My most interesting tweets of the last week | I Monetize Online

My most interesting tweets of the last week | I Monetize Online — Sat, 31 Oct 2009 15:26:59 +0000

[...] Using Search Volume To Select A Domain Name (brucemarler.com) [...]

By: bruce

bruce — Sat, 24 Oct 2009 19:08:01 +0000

@George – Nothing more needs to be said other than “Spot on”.

@Stephen – Thanks. Just trying to help:) As always thanks for the nice comments!

By: Stephen Douglas

Stephen Douglas — Sat, 24 Oct 2009 09:00:23 +0000

Bruce ol buddy, if you keep revealing these spot-on secrets, domain noobies are going start referring to you as “Marler The Marvelous”.

Wait… that sounds pretty good! My PR experience has returned!

(That’s if folks, if you want to refer to Bruce properly, please use:)

MARLER THE MARVELOUS!

(I LOVE IT! You sound like a boxing champ!)

keep it up, you’ll get under Elliot’s skin. heh.

By: George Pickering

George Pickering — Fri, 23 Oct 2009 17:40:35 +0000

There are many hand reg gems still available, but they require a business plan beyond parking and pay per click. If you plan on building a real business, aggregating local advertisers, then you have the potential to effectively monetize these domains.

We just put up an advertiser on one of our long tails that is paying $30/month. The $360 in revenue from this one advertiser covers the cost of the domain and the yearly renewal. If a domain is profitable after a single advertiser, just imagine the potential if you can secure 10 or 12 advertisers for a niche “geo” domain.

I would argue, even for low dollar categories tied to low search terms, if you can get 2 to 3 sales a month for your advertiser base, that you can generate significant value.

By: TechFilipino

TechFilipino — Fri, 23 Oct 2009 17:06:41 +0000

That’s true, I just can’t believe there are so many profitable domains out there ready for hand reg. Google keyword tool is a domainer’s best friend

Francis

By: bruce

bruce — Fri, 23 Oct 2009 15:14:51 +0000

@Stephen – I may have to start charging to limit access:) J/K

@Sidney – By search I am talking about search volume in Google for the keywords not the actual domain itself. The keyword volume has nothing to do with how that domain was used.

By: Sidney Raphael

Sidney Raphael — Fri, 23 Oct 2009 13:01:37 +0000

Buying a domain based on its past search history seems to me like buying a used car based on where it was driven by the former owner. If the former owner never drove the car to, say, California then some potential buyers who want to drive to California will avoid buying.

But if you intend to develop the domain (used car) in a way the former owner never developed the domain, why should you give a flying flip what the former owner did or where she drove?

By: Stephen Douglas

Stephen Douglas — Fri, 23 Oct 2009 11:52:56 +0000

Bruce…

SHHHHHHHHHH!

Don’t be revealing this stuff! Only so much to go around!

By: 39wd.com

39wd.com — Fri, 23 Oct 2009 08:51:27 +0000

That’s more than true! Many domains are valued in a wrong way, high priced just because their search volume, while they refer to a small-bucks niche with a lot of competitors.
Sometimes, on the other side, it could happen to you to meet jems under-extimated only because of a search volume criteria.