Although our LocalTek team has spent much time taking a look at various ways our local business customers could use Facebook Places and Deals it was not until today that we decided what promotion we would offer once we claimed our Facebook Places page. If you are a local business owner Facebook now makes it easier to claim your...
read moreIf you have not read all the news about social networking sites being the future of how we access information instead of search engines then you must not be reading what is happening in the online world around you. I will help you with the relevant news articles in just a minute. One thing I think people are missing sometimes is how the BLEND of mobile and local search along with the easy access to Facebook and Twitter on a mobile phone is making it an absolute must to have a plan on how to integrate all of these technologies together when you plan on promoting a product or service. The future is now and if you are not using all methods available then you are doing an injustice to your business promotion online. For those that may be social media doubters and who do not realize that many people use search on their mobile phone before typing in a name (and I have not even mentioned visual search and verbal search) suddenly search is all that matters at times, be very careful basing everything you have on type-in traffic. Facebook has 350 million users and bypassed Google for traffic during the Christmas holiday, do you think Facebook is going somewhere? Yes they are, UP!
read moreOne of the things I was curious to see was how much traffic I could get to my new Hyperlocal SEO site that I launched a few days back. As with any new site getting awareness and traffic to it can be a challenge unless you are putting an advertising budget in place. With this site though I thought it would be a valuable tool to see what having an established blog along with Twitter and Facebook could do. As someone who has seen the benefits of what it can do for a site like this one and what I have witnessed on even small business sites in rural Missouri I knew social media can have quite the impact. In reality I was hoping for something in the range of 50 visitors or so would be a good start for the first few days then build up links from there and continue to use Twitter and Facebook to promote new posts.
read moreReceived a tidbit from a friend of mine citing a Merchant Circle survey showing some amazing numbers and something I have hit on with a few posts lately. More and more businesses are starting to understand the use of social media for use in directly connecting with their customers, here are a couple direct quotes from the survey results: The online survey of 2,403 of MerchantCircle’s small-business members, conducted in September, found that 45% also have a presence on Facebook and Twitter with the express intent of promoting their businesses.
read moreIf you are developing your domain business then you will need to be creative and use several different ways to create awareness of your site and promote various things you may be doing with your site, this helps to drive traffic and a sense of connection with the users. One of the ways I have been able to get free advertising for...
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My time is spent evangelizing Unified Communications and WebRTC to companies looking to lead the way in enhancing the way their employees and customers communicate through making app enablement more efficient.
Along with that small task I also drive online marketing efforts with SEO and Social Media for small businesses through our efforts at LocalTek where I am Founder but just a small part of a larger team these days.
But most importantly I am a husband, Father and Step-Father of 4 GREAT kids and a wannabe hack triathlete.
